F. Scott Fitzgerald

 Film Still from the Gucci Cruise 2020 video campaign

Film Still from the Gucci Cruise 2020 video campaign

Gucci’s new Cruise campaign, directed by Harmony Korine and Alessandro Michele, stars rapper Gucci Mane. Gucci Mane’s new album cover, shot by Harmony Korine and Alessandro Michele, stars Gucci. Pop continues to eat itself. Nothing means anything here, in the twilight of the 2010s.